Tips for using images to effectively market your charity

Visual content should be a key element in your marketing strategy from when you send out a tweet to when you publicize a large scale campaign.

What’s crucial is making sure your using them effectively to promote rather than confusing your readership or making your site run more slowly.

2017, the year to go green!

‘New year new you’ as the saying goes! So why not make efforts to get your organisation more environmentally friendly this year!

Better yet, it may be easier and cheaper than you think, and could even save you money in the long run.

Photoshop Elements and Premiere Elements 15 – what’s new and different

The latest versions of Photoshop Elements and Premiere Elements are now available as a bundle through the tt-exchange donation programme.

The previous version, Photoshop Elements 14 and Premiere Elements 14 are now available as part of the TechSoup Boost subscription free from admin fee.

To work out which package makes most sense for you, here’s a brief overview of the main features included in the Photoshop Elements 15 & Premiere Elements 15 that aren’t in the previous incarnation:

Why and how your charity should be using collaborative tools

Collaborative tools help members of your charity to function as well as if they’re all in the same place at the same time even if they aren’t.

There are multiple ways of collaborating with your work. Some you may know, but some you might not have thought about…

How to measure and improve your charity’s digital maturity

As a general rule, charities get a pretty bad rep for their digital presence, but this certainly doesn’t apply to every organisation!

Knowing where you place on the digital maturity scale is a great step if you’re looking to get more digitally involved.

This article explores the sort of criteria that defines digital maturity and different ways you can address it.

The benefits of webinars and how to get started

Webinars are growing in popularity in the business marketing world. It’s now starting to take-off in the charity sector as people realise it’s a great way to share knowledge and communicate your organisations goals.

This article runs through some of the ways a webinar might be useful for you and what to consider if you chose to conduct one. That way you can make an informed decision before you invest the time.